Kanchan brings over two decades of experience in the domain of marketing and communication. He carved out robust fundraising set up for the international charity SoS Children’s Villages of India before joining Alliance India. He has also been a part of CRY & Oxfam India prior to his corporate stint in business development. He consistently keeps pace with technology; digital and futuristic marketing is his forte. Passionate about contemporary brand-building in the development sector, he has been strengthening the sustainability agenda of Alliance India exploring multiple resource mobilisation channels.